Norman Rockwell
1894 - 1978

Norman Rockwell began his illustrious career with immediate success when he painted Christmas cards, for
his first commission, at age sixteen, and illustrated his first book one year later. Aglow with success,
the determined young man signed his name in blood, swearing never to do advertising jobs. He kept that
promise until his first known advertisement for H. J. Heinz Company, Pork'n Beans, appeared in the 1914
edition of the Boy Scout Handbook.The first advertisement by Norman Rockwell to appear in The Saturday
Evening Post was January 13, 1917

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